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KREOD, designed by Chun Qing Li at Pavilion Architecture is a sustainable, portable, demountable and multi-functional indoor or outdoor exhibition space. It promotes business, culture, wellbeing, architecture, art and design in multiple locations within the city of London, and act as a positive exercise for all of those involved. The organic form is inspired by nature, resembling a seed. It celebrates new life and power of nature.

Using state-of-the-art parametric design tools and digital fabrication, KREOD brings together some of the most talented designers, engineers and innovative materials to challenge current thinking and showcase sustainable and forward-thinking building methods. Structural engineers Ramboll UK worked alongside geometry consultant Evolute, TensileFabric, Serge Ferrari, Targetti Poulsen and AR18 to deliver this unique eye-catching structure.

KREOD consists of three compartments and has a footprint of 60 square metres (3 x 20 square metres). It is 3 metres high. The structural design aims to show a sustainable and forward thinking building method in the digital age, challenging the new way of thinking, designing, engineering, fabricating and installing. The design will have the practical considerations for transportation, store, disassembly and reassembly i.e. stackable components, modularity.

The structural design aims to show a sustainable and forward thinking building method in the digital age, challenging the new way of thinking, designing, engineering, fabricating and installing. The design will have the practical considerations for transportation, store, disassembly and reassembly i.e. stackable components, modularity, and longevity.

KREOD pavilion will consider the environment and the lifecycle of the design work. For example, the choice of material will be sustainable, recyclable and eco-friendly timber. KREOD also could be utilised as a media centre, popup bar, marketing and event space during the London Olympic Games 2012. KREOD will be sold as an indoor/outdoor feature i.e office meeting pod, garden feature, bike shed. It will be a very sustainable way to extend the life of the pavilion beyond the exhibition.

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