The On Demand Experience

By:  | March - 7 - 2011

Honorable Mention
2011 Skyscraper Competition

Benjamin Feenstra, Jelmer Frank Wijnia
The Netherlands

Imagine a day where you are video conferencing, playing golf, working out, having a face to face meeting with your physician, watching a movie on a giant screen, and hanging out with some friends in a bar, without ever leaving your apartment on the 20th floor. Wouldn’t that be great? Well, it’s possible with the ‘On Demand Experience’.

The concept behind the ‘On Demand Experience’ is simple. Instead of going to different places, the facilities come to you. Simply request the desired space with your computer and the request will be processed by the warehouse connected to your building. Your space will arrive as an equipped ‘box’ that plugs into your apartment. Several boxes can dock in a single apartment at the same time and everything is available on demand. So whether your desire is to play golf, work out or have a lunch meeting, just let the warehouse know! This is the ultimate mixed-use building where apartments blend with different functions and services, the hub of your professional and social life.


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