Yaohua Wang from the Netherlands proposes a 21,000 sqm (~226,000 sq ft.) project to support infrastructure for the developing VFX industry. The VFX (short for visual effects) industry is in a stage of its middle-age. It is younger than the mature and defined financial industries but older than the adolescent “.com” startups. At the moment, the middle-age VFX industry, is facing transitions.
The VFX industry is facing the multiple challenges posed by emerging market patterns and technological progress. As a new infrastructure node in Amsterdam, this design is built around the industry’s demand. The core of the building is a horizontally diverse and vertically contiguous office space. Other ancillary program spaces, such as a filming studio, a multi-purpose space, Cafe and so on, expand around this core of office space. Through such continuous and varied spatial experience, this design tries to promote and challenge the working methods of the VFX industry.